# DESIGN DIRECTIONS LIMITED (02599567)

> DESIGN DIRECTIONS LIMITED is an active private limited company (company number 02599567) incorporated on 9 April 1991, registered in Reading. Its registered activity is artistic creation (SIC 90030). Latest small accounts cover the period ending 30 June 2025, showing net assets of −£74k and cash of £22k, with 4 employees on average. Net assets rose 2% on the prior period (−£76k).

- Status: Active
- Incorporated: 1991-04-09
- Registered office: Reading, RG10 8DL
- SIC 90030: Artistic creation
- Next accounts due: 2027-03-30
- Confirmation statement due: 2027-04-23
- Accounts type: TOTAL EXEMPTION FULL

By net assets it sits in the bottom quarter of 251 comparable companies in Reading (median £1,224, upper quartile £16k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2025-06-30 | −£74k | £22k | — | £166k | — | — | 4 |
| 2024-06-30 | −£76k | £13k | — | £147k | — | — | 4 |

current ratio 0.71; size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets below zero: Net assets £-74,407 at 30 June 2025
- Current assets below creditors within one year: Current ratio 0.71
- Incorporated five or more years ago: Incorporated 9 April 1991

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mr Simon Timothy Wilson — owns 75–100% of shares; holds 75–100% of voting rights, since 2017-04-09

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/02599567
HTML: https://firmoscan.com/company/02599567-design-directions-limited