# PURE PRICING LIMITED (04080217)

> PURE PRICING LIMITED is an active private limited company (company number 04080217) incorporated on 28 September 2000, registered in Haywards Heath. Its registered activity is market research and public opinion polling (SIC 73200). Latest small accounts cover the period ending 31 March 2026, showing net assets of £52k and cash of £55k, with 1 employee on average. Net assets fell 23% on the prior period (£67k).

- Status: Active
- Incorporated: 2000-09-28
- Registered office: Haywards Heath, RH17 7QX
- SIC 73200: Market research and public opinion polling
- Next accounts due: 2027-12-31
- Confirmation statement due: 2027-10-12
- Accounts type: TOTAL EXEMPTION FULL

By net assets it sits in the upper half of 64 comparable companies in Surrey (median £8,815, upper quartile £66k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2026-03-31 | £52k | £55k | £5,278 | £8,729 | — | — | 1 |
| 2025-03-31 | £67k | £68k | £5,782 | £7,379 | — | — | 1 |

current ratio 6.93; size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets above zero: Net assets £51,780 at 31 March 2026
- Current assets at least 1.5× creditors within one year: Current ratio 6.93
- Cash at bank of £50,000 or more: Cash £55,231
- Incorporated five or more years ago: Incorporated 28 September 2000

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mrs Anne-Marie Arnison — owns 50–75% of shares; holds 50–75% of voting rights; can appoint or remove directors, since 2016-04-06
- Mr Andrew Robert Arnison — owns 25–50% of shares; holds 25–50% of voting rights, since 2020-09-30

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/04080217
HTML: https://firmoscan.com/company/04080217-pure-pricing-limited