# DIRECT DIALS LIMITED (05466603)

> DIRECT DIALS LIMITED is an active private limited company (company number 05466603) incorporated on 28 May 2005, registered in London. Its registered activity is wholesale of clothing and footwear (SIC 46420). Latest micro accounts cover the period ending 31 August 2025, showing net assets of −£98k, with 0 employees on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 167% on the prior period (£145k). Across the last 3 periods on record the net-asset trend is volatile.

- Status: Active
- Incorporated: 2005-05-28
- Registered office: London, W1H 6BQ
- SIC 46420: Wholesale of clothing and footwear
- SIC 47710: Retail sale of clothing in specialised stores
- Next accounts due: 2027-05-31
- Confirmation statement due: 2027-06-11
- Accounts type: MICRO ENTITY

By net assets it sits in the bottom quarter of 1,821 comparable companies in London (median £150, upper quartile £19k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2025-08-31 | −£98k | — | — | £318k | — | — | 0 |
| 2024-08-31 | £145k | — | — | £320k | — | — | 0 |
| 2023-08-31 | £136k | — | — | £216k | — | — | 0 |

current ratio 0.77; net assets trend volatile; size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets below zero: Net assets £-98,035 at 31 August 2025
- Net assets down 25% or more on the prior period: -167.4% vs prior period
- Current assets below creditors within one year: Current ratio 0.77
- Three or more accounting periods on record: 3 periods on record
- Incorporated five or more years ago: Incorporated 28 May 2005

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mr Yusuf Ebrahim — owns 75–100% of shares, since 2017-05-01
- Mrs Aniza Ebrahim — owns 25–50% of shares, since 2024-01-31

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/05466603
HTML: https://firmoscan.com/company/05466603-direct-dials-limited