# DIRECT ADVANTAGE LIMITED (08544787)

> DIRECT ADVANTAGE LIMITED is an active private limited company (company number 08544787) incorporated on 24 May 2013, registered in Leamington Spa. Its registered activity is other information technology service activities (SIC 62090). Latest small accounts cover the period ending 30 June 2025, showing net assets of −£26k and cash of £92, with 2 employees on average. Net assets fell 13% on the prior period (−£23k).

- Status: Active
- Incorporated: 2013-05-24
- Registered office: Leamington Spa, CV32 4EA
- SIC 62090: Other information technology service activities
- Next accounts due: 2027-03-30
- Confirmation statement due: 2027-06-07
- Accounts type: TOTAL EXEMPTION FULL

By net assets it sits in the bottom quarter of 485 comparable companies in Coventry (median £3,583, upper quartile £41k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2025-06-30 | −£26k | £92 | £2.08m | — | — | — | 2 |
| 2024-06-30 | −£23k | £131 | £2.57m | — | — | — | 2 |

size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets below zero: Net assets £-26,062 at 30 June 2025
- Incorporated five or more years ago: Incorporated 24 May 2013

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mr Philip Hands — owns 50–75% of shares; holds 50–75% of voting rights, since 2016-05-25
- Mr Alexis John Charles Headington Yates — owns 25–50% of shares; holds 25–50% of voting rights, since 2016-05-25

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/08544787
HTML: https://firmoscan.com/company/08544787-direct-advantage-limited