# PRETEND LIMITED (09499492)

> PRETEND LIMITED is a liquidation private limited company (company number 09499492) incorporated on 19 March 2015, registered in Swansea. Its registered activity is retail sale of sports goods, fishing gear, camping goods, boats and bicycles (SIC 47640). Latest micro accounts cover the period ending 28 February 2025, showing net assets of −£33k, with 2 employees on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 56% on the prior period (−£21k).

- Status: Liquidation
- Incorporated: 2015-03-19
- Registered office: Swansea, SA1 4PT
- SIC 47640: Retail sale of sports goods, fishing gear, camping goods, boats and bicycles
- SIC 47710: Retail sale of clothing in specialised stores
- SIC 47721: Retail sale of footwear in specialised stores
- Next accounts due: 2026-11-28
- Confirmation statement due: 2027-04-02
- Accounts type: MICRO ENTITY

By net assets it sits in the bottom quarter of 5,077 comparable companies in the UK (median £1,709, upper quartile £32k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2025-02-28 | −£33k | — | — | £57k | — | — | 2 |
| 2024-02-29 | −£21k | — | — | £59k | — | — | 2 |

current ratio 0.66; size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets below zero: Net assets £-32,991 at 28 February 2025
- Net assets down 25% or more on the prior period: -56.3% vs prior period
- Current assets below creditors within one year: Current ratio 0.66
- Incorporated five or more years ago: Incorporated 19 March 2015
- Register status is not Active: Liquidation

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mr Ian David Budd — owns 75–100% of shares, since 2016-04-06

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/09499492
HTML: https://firmoscan.com/company/09499492-pretend-limited
