# GENUINE STRATEGY LTD (13009730)

> GENUINE STRATEGY LTD is an active private limited company (company number 13009730) incorporated on 11 November 2020, registered in London. Its registered activity is information technology consultancy activities (SIC 62020). Latest micro accounts cover the period ending 30 November 2025, showing net assets of £1, with 1 employee on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 100% on the prior period (£203). Across the last 3 periods on record the net-asset trend is falling.

- Status: Active
- Incorporated: 2020-11-11
- Registered office: London, E16 2GX
- SIC 62020: Information technology consultancy activities
- SIC 63120: Web portals
- Next accounts due: 2027-08-30
- Confirmation statement due: 2026-11-25
- Accounts type: MICRO ENTITY

By net assets it sits in the lower half of 19,391 comparable companies in London (median £3,248, upper quartile £35k).

## Accounts (as filed)

| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 2025-11-30 | £1 | — | — | — | — | — | 1 |
| 2024-11-30 | £203 | — | — | £7 | £26k | −£1,027 | 0 |
| 2023-11-30 | £496 | — | — | £18 | £8,447 | −£1,091 | — |

net assets trend falling; size band micro.

## Filing and accounts signals (facts, not a rating)

- Net assets above zero: Net assets £1 at 30 November 2025
- Net assets down 25% or more on the prior period: -99.5% vs prior period
- Three or more accounting periods on record: 3 periods on record
- Incorporated five or more years ago: Incorporated 11 November 2020

How each signal is derived: https://firmoscan.com/methodology

## Persons with significant control

- Mr Antonio Valleriani — owns 75–100% of shares; holds 75–100% of voting rights; can appoint or remove directors, since 2020-11-11

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Source: Companies House register snapshot 2026-08-31, Open Government Licence v3.0. Information may have changed since that date and is not advice or a credit reference; check the official record before relying on it. Official record: https://find-and-update.company-information.service.gov.uk/company/13009730
HTML: https://firmoscan.com/company/13009730-genuine-strategy-ltd