PERFORMANCECONTENT.AI LTD
Company number 10523022 · Active · London EC1V 2NX
PERFORMANCECONTENT.AI LTD is an active private limited company (company number 10523022) incorporated on 13 December 2016, registered in London. Its registered activity is advertising agencies (SIC 73110). Latest micro accounts cover the period ending 31 December 2024, showing net assets of £37k, with 1 employee on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 15% on the prior period (£43k).
By net assets it sits in the top quarter of 5,115 comparable companies in London (median £1,963, upper quartile £25k).
Key dates
- Incorporated
- 13 December 2016
- Next accounts due
- 30 September 2026 — 18 days overdue
- Confirmation statement due
- 27 December 2026 — in 70 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
Activity
- SIC 73110
- Advertising agencies
- Accounts type
- Micro Entity
- Size band
- Micro (Companies Act thresholds)
Financials — 2 periods on record, latest ending 31 December 2024
| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 December 2024 | £37k | — | — | £73k | — | — | 1 |
| 31 December 2023 | £43k | — | — | £60k | — | — | 1 |
- Current ratio
- 0.98 — current liabilities exceed current assets
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing; micro-entity accounts contain no profit and loss account.
Firmoscan score: 50/100 (grade C)
- +10 Positive net assets — Net assets £36,622 at 2024-12-31
- -8 Current liabilities exceed current assets — Current ratio 0.98
- +8 Established — Incorporated 2016-12-13 (10 years)
- -10 Accounts overdue — Due 2026-09-30
A transparent, rules-based score from filed data only: every point lists its evidence. It is not a credit rating or advice.
Ownership and control
- Mr Jeremy Adrian Ervine — owns 50–75% of shares · since 1 April 2022
- David Campbell — owns 50–75% of shares; holds 75–100% of voting rights; can appoint or remove directors · since 13 December 2016 · ceased 30 June 2023
- Mr Jeremy Adrian Ervine — owns 50–75% of shares · since 1 July 2019 · ceased 26 August 2020
- Mr Jeremy Adrian Ervine — owns 25–50% of shares · since 1 November 2020 · ceased 10 May 2021
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents.
Similar companies in London
Same activity (advertising agencies), closest in incorporation date.
- A COMPANY OF WILD THINGS LIMITED — London, inc. Dec 2016
- BROODY LIMITED — London, inc. Dec 2016
- GOODSTUFF HOLDINGS LIMITED — London, inc. Dec 2016
- CHRISTOPHER JAMES DIGITAL LIMITED — London, inc. Dec 2016
- VISUABLE LTD — London, inc. Dec 2016
- PLATINUM MARKETING UK LIMITED — London, inc. Dec 2016
Reminders for PERFORMANCECONTENT.AI LTD
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.