MMG PERFORMANCE LTD

Company number 12579237 · Active · Ashbourne DE6 1HD

E
Firmoscan score 17/100

MMG PERFORMANCE LTD is an active private limited company (company number 12579237) incorporated on 29 April 2020, registered in Ashbourne. Its registered activity is retail sale via mail order houses or via internet (SIC 47910). Latest small accounts cover the period ending 31 December 2024, showing net assets of −£113k, with 3 employees on average. Net assets fell 94% on the prior period (−£58k).

By net assets it sits in the bottom quarter of 433 comparable companies in Derby (median £100, upper quartile £7,717).

Key dates

Incorporated
29 April 2020
Next accounts due
30 September 2026 — 22 days overdue
Confirmation statement due
13 May 2027 — in 203 days

Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.

Activity

SIC 47910
Retail sale via mail order houses or via Internet
Accounts type
Audit Exemption Subsidiary
Size band
Micro (Companies Act thresholds)

Financials — 2 periods on record, latest ending 31 December 2024

Net assets
Net assetsDec 2023: −£58k; Dec 2024: −£113k−£58k−£113kDec 2023Dec 2024
Average employees
Average employeesDec 2023: 2; Dec 2024: 323Dec 2023Dec 2024
Period endNet assetsCashDebtorsCreditors <1yTurnoverProfitEmployees
31 December 2024−£113k——£138k——3
31 December 2023−£58k——£82k——2
Current ratio
0.18 — current liabilities exceed current assets

Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.

Firmoscan score: 17/100 (grade E)

A transparent, rules-based score from filed data only: every point lists its evidence. It is not a credit rating or advice.

Ownership and control

  • Mr Liam Goodfellow — owns 25–50% of shares; holds 25–50% of voting rights · since 1 October 2022
  • Hgv Direct Limited (corporate entity, United Kingdom) — owns 25–50% of shares; holds 25–50% of voting rights · since 9 September 2025
  • Mr Simon John Smedley — owns 25–50% of shares · since 29 April 2020 · ceased 9 September 2025

Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents.

Similar companies in Derby

Same activity (retail sale via mail order houses or via internet), closest in incorporation date.

All companies incorporated on 29 April 2020 · in Apr 2020.

Reminders for MMG PERFORMANCE LTD

Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.