£767
+12%vs Nov 2024Active13725630Private limited companyLondon
POPULARITY LIMITED
B77/10001
Summary
POPULARITY LIMITED is an active private limited company (company number 13725630) incorporated on 5 November 2021, registered in London. Its registered activity is retail sale via mail order houses or via internet (SIC 47910). Latest small accounts cover the period ending 30 November 2025, showing net assets of £767 and cash of £952, with 0 employees on average. Net assets rose 12% on the prior period (£684). Across the last 3 periods on record the net-asset trend is rising.
Peer position · net assets
By net assets it sits in the upper half of 17,820 comparable companies in London (median £100, upper quartile £3,785).
02
Key dates
- Incorporated
- 5 November 20214 yrs ago
- Next accounts due
- 30 August 2027in 312 days
- Confirmation statement due
- 19 November 2026in 28 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
03
Activity
- SIC 47910
- Retail sale via mail order houses or via Internet
- Accounts type
- Total Exemption Full
- Size band
- MicroCompanies Act thresholds
04
Financials
£952
−17%vs Nov 2024Not reported
0
vs Nov 2024| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 30 November 2025 | £767 | £952 | — | — | — | — | 0 |
| 30 November 2024 | £684 | £1,144 | — | — | — | — | 0 |
| 30 November 2023 | −£114 | £186 | — | — | — | — | 0 |
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
05
Firmoscan score
77 / 100 · grade B
| 50 | Starting scoreEvery scored company starts here |
| +10 | Positive net assetsNet assets £767 at 2025-11-30 |
| +8 | Net assets growing+12.1% vs prior period |
| +5 | Multi-year filing history3 periods on record |
| +4 | Past first filingsIncorporated 2021-11-05 |
| 77 | Score, grade B |
A transparent, rules-based score from filed data only: every point lists its evidence. It is not a credit rating or advice. How the score is computed.
06
Ownership and control
- Zhiting Lin
- owns 75–100% of shares
- holds 75–100% of voting rights
- Cfs Secretaries Limited
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Mr Bryan Thornton
- has significant influence or control
- Mr Yekun Xu
- owns 25–50% of shares
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents.
07
Timeline
- Next accounts duein 312 days
- Confirmation statement duein 28 days
- Accounts period endNet assets £767 · small accounts
- Accounts period endNet assets £684 · small accounts
- Accounts period endNet liabilities £114 · small accounts
- Incorporated
08
Similar companies in London
09
Reminders for POPULARITY LIMITED
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.