Firmoscan
Active12737546Private limited companyLondon

DOWNWARD FROG LTD

E27/100
Companies HouseCompanies House
01

Summary

Generated from filed data · no estimates

DOWNWARD FROG LTD is an active private limited company (company number 12737546) incorporated on 13 July 2020, registered in London. Its registered activity is retail sale via mail order houses or via internet (SIC 47910). Latest small accounts cover the period ending 31 July 2025, showing net assets of −£20k and cash of £1,093, with 2 employees on average. Net assets fell 4541% on the prior period (£454).

Peer position · net assets

By net assets it sits in the bottom quarter of 17,820 comparable companies in London (median £100, upper quartile £3,785).

02

Key dates

Incorporated
13 July 20206 yrs ago
Next accounts due
30 April 2027in 190 days
Confirmation statement due
27 July 2027in 278 days

Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.

03

Activity

SIC 47910
Retail sale via mail order houses or via Internet
Accounts type
Total Exemption Full
Size band
MicroCompanies Act thresholds
04

Financials

2 periods on record · latest ending 31 July 2025
Net assets
−£20k
−4541%vs Jul 2024
Cash at bank
£1,093
−79%vs Jul 2024
Turnover
Not reported
Employees
2
No changevs Jul 2024
Net assets
−£20k
Cash at bank
£1,093
Average employees
2
Filed accounts by period, newest first
Period endNet assetsCashDebtorsCreditors <1yTurnoverProfitEmployees
31 July 2025−£20k£1,093—£26k——2
31 July 2024£454£5,180—£10k——2
Current ratio0.22Current liabilities exceed current assets
Cash per employee£546Cash ÷ average employees

Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.

05

Firmoscan score

Rules-based · every point shows its evidence
27 / 100 · grade E
EDCBA
Score breakdown
50Starting scoreEvery scored company starts here
−15Negative net assetsNet assets £-20,164 at 2025-07-31
−8Net assets falling-4541.4% vs prior period
−8Current liabilities exceed current assetsCurrent ratio 0.22
+8EstablishedIncorporated 2020-07-13 (6 years)
27Score, grade E

A transparent, rules-based score from filed data only: every point lists its evidence. It is not a credit rating or advice. How the score is computed.

06

Ownership and control

2 active
  • Miss April Louise Mepham
    Individual · since 13 July 2020
    • owns 25–50% of shares
    • holds 25–50% of voting rights
    • can appoint or remove directors
  • Miss Rebecca May Mepham
    Individual · since 13 July 2020
    • owns 25–50% of shares
    • holds 25–50% of voting rights
    • can appoint or remove directors

Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents.

07

Timeline

Newest first
  1. Confirmation statement duein 278 days
  2. Next accounts duein 190 days
  3. Accounts period endNet liabilities £20k · small accounts
  4. Accounts period endNet assets £454 · small accounts
  5. Incorporated
08

Similar companies in London

Same activity (retail sale via mail order houses or via internet), closest in incorporation date

All companies incorporated on 13 July 2020 · in Jul 2020.

09

Reminders for DOWNWARD FROG LTD

Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.