£639k
+129%vs Mar 2025Active02485587Private limited companyHp19 8ry
SERIOUS BRANDS LIMITED
Significant control: Alexander Leonard John Pratt (75–100%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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What does Serious Brands Limited sell?
Registered activity: Manufacture of other electrical equipment (SIC 27900). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
SERIOUS BRANDS LIMITED is an active private limited company (company number 02485587) incorporated on 26 March 1990, registered in Hp19 8Ry. Its registered activity is manufacture of other electrical equipment (SIC 27900). Latest small accounts cover the period ending 31 March 2026, showing net assets of £639k and cash of £249k, with 0 employees on average. Net assets rose 129% on the prior period (£280k). Across the last 3 periods on record the net-asset trend is volatile.
Peer position · net assets
By net assets it sits in the top quarter of 365 comparable companies in Other (median £28k, upper quartile £321k).
02
Ownership and control
- Mr Alexander Leonard John Pratt
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 26 March 199036 yrs ago
- Next accounts due
- 31 December 2027in 429 days
- Confirmation statement due
- 9 April 2027in 163 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 27900
- Manufacture of other electrical equipment
- Accounts type
- Total Exemption Full
- Size band
- MicroCompanies Act thresholds
05
Financials
£249k
+42%vs Mar 2025Not reported
0
−100%vs Mar 2025| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 March 2026 | £639k | £249k | £443k | £902k | — | — | 0 |
| 31 March 2025 | £280k | £175k | £195k | — | — | — | 25 |
| 31 March 2024 | £618k | £624k | £426k | — | — | — | 30 |
Current ratio1.68Current assets ÷ creditors within one year
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets above zeroNet assets £638,866 at 31 March 2026
- Net assets up 10% or more on the prior period+128.6% vs prior period
- Current assets at least 1.5× creditors within one yearCurrent ratio 1.68
- Cash at bank of £50,000 or moreCash £249,183
- Three or more accounting periods on record3 periods on record
- Incorporated five or more years agoIncorporated 26 March 1990
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Next accounts duein 429 days
- Confirmation statement duein 163 days
- Accounts period endNet assets £639k · small accounts
- Accounts period endNet assets £280k · small accounts
- Accounts period endNet assets £618k · small accounts
- Incorporated
08
Similar companies in the UK
- RIKER LIMITEDCalne · inc. May 1990
- ICAM ARCHIVE SYSTEMS LIMITEDLeek · inc. Dec 1989
- METRIC GROUP LIMITEDSwindon · inc. Nov 1990
- GEOACOUSTICS LTDGreat Yarmouth · inc. Jan 1991
- KBIOSYSTEMS LIMITEDKing'S Lynn · inc. May 1989
- ZAPI UK LIMITEDShropshire · inc. Apr 1989
All companies incorporated on 26 March 1990 · in Mar 1990.
09
Reminders for SERIOUS BRANDS LIMITED
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.