Active02946954Private limited companyCheltenham

DIRECTING SUCCESS LIMITED

Significant control: Steven Geoffrey Mills (75–100%)

Companies HouseCompanies House

From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms

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Registered activity: Other professional, scientific and technical activities n.e.c. (SIC 74909). We’re building product and service lists for UK companies. Get this one when it’s ready.

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01

Summary

Generated from filed data · no estimates

DIRECTING SUCCESS LIMITED is an active private limited company (company number 02946954) incorporated on 8 July 1994, registered in Cheltenham. Its registered activity is other professional, scientific and technical activities n.e.c. (SIC 74909). Latest micro accounts cover the period ending 31 December 2024, showing net assets of −£139k, with 1 employee on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 5% on the prior period (−£133k).

Peer position · net assets

By net assets it sits in the bottom quarter of 7,714 comparable companies in Other (median £6,373, upper quartile £46k).

02

Ownership and control

1 active · 4 other
  • Mr Steven Geoffrey Mills
    Individual · since 30 June 2016
    • owns 75–100% of shares
    • holds 75–100% of voting rights
    • can appoint or remove directors
  • Mr Stephen Geoffrey Mills
    Individual · since 30 June 2016 · ceased 30 June 2016
    • owns 75–100% of shares
  • Mr Andrew Michael Joseph Mills
    Individual · since 30 June 2016 · ceased 30 December 2025
    • owns 25–50% of shares
    • holds 25–50% of voting rights
  • persons with significant control statement · since 8 July 2016 · ceased 30 November 2020
  • persons with significant control statement · since 15 June 2018 · ceased 30 November 2020

Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.

03

Key dates

Incorporated
8 July 199432 yrs ago
Next accounts due
30 September 202627 days overdue
Confirmation statement due
22 July 2027in 268 days

Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.

04

Activity

SIC 74909
Other professional, scientific and technical activities n.e.c.
Accounts type
Micro Entity
Size band
MicroCompanies Act thresholds
05

Financials

2 periods on record · latest ending 31 December 2024
Net assets
−£139k
vs Dec 2023
Cash at bank
Not reported
Turnover
Not disclosed
Employees
1
No changevs Dec 2023
Net assets
−£139k
Average employees
1
Filed accounts by period, newest first
Period endNet assetsCashDebtorsCreditors <1yTurnoverProfitEmployees
31 December 2024−£139k——£143k——1
31 December 2023−£133k——£155k——1
Current ratio0Current assets ÷ creditors within one year

Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing; micro-entity accounts contain no profit and loss account.

06

Filing and accounts signals

Facts from the register · no rating
  • Net assets below zeroNet assets £-139,248 at 31 December 2024
  • Current assets below creditors within one yearCurrent ratio 0.0
  • Incorporated five or more years agoIncorporated 8 July 1994
  • Accounts past their due dateDue 30 September 2026

Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.

07

Timeline

Newest first
  1. Confirmation statement duein 268 days
  2. Next accounts due27 days overdue
  3. Accounts period endNet liabilities £139k · micro accounts
  4. Accounts period endNet liabilities £133k · micro accounts
  5. Incorporated
08

Similar companies in the UK

Same activity (other professional, scientific and technical activities n.e.c.), closest in incorporation date
09

Reminders for DIRECTING SUCCESS LIMITED

Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.

Source: Companies House register, snapshot 2026-08-31; accounts from the Companies House accounts data product. Open Government Licence v3.0. View on Companies House. Methodology · About · Markdown. Contact us about this company.