£659
−100%vs Dec 2023Active03966553Private limited companyGuildford
SPORTING INSIGHTS LIMITED
Significant control: Edward Lavelle (25–50%), Katie Louise Proctor (25–50%) and 1 more
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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Registered activity: Market research and public opinion polling (SIC 73200). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
SPORTING INSIGHTS LIMITED is an active private limited company (company number 03966553) incorporated on 6 April 2000, registered in Guildford. Its registered activity is market research and public opinion polling (SIC 73200). Latest small accounts cover the period ending 31 December 2024, showing net assets of £659 and cash of £126k, with 18 employees on average. Net assets fell 100% on the prior period (£361k).
Peer position · net assets
By net assets it sits in the lower half of 64 comparable companies in Surrey (median £8,815, upper quartile £66k).
02
Ownership and control
- Mr Edward Lavelle
- owns 25–50% of shares
- holds 25–50% of voting rights
- Miss Katie Louise Proctor
- owns 25–50% of shares
- holds 25–50% of voting rights
- Mrs Gina Lucinda Morris
- owns 25–50% of shares
- holds 25–50% of voting rights
- Mr Stephen Kenneth Proctor
- owns 75–100% of shares
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 6 April 200026 yrs ago
- Next accounts due
- 30 September 202628 days overdue
- Confirmation statement due
- 20 April 2027in 174 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 73200
- Market research and public opinion polling
- Accounts type
- Total Exemption Full
- Size band
- MicroCompanies Act thresholds
05
Financials
£126k
−56%vs Dec 2023Not reported
18
No changevs Dec 2023| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 December 2024 | £659 | £126k | £200k | £275k | — | −£360k | 18 |
| 31 December 2023 | £361k | £286k | £175k | £259k | — | −£55k | 18 |
| 31 December 2022 | — | — | — | — | — | — | — |
Current ratio1.25Current assets ÷ creditors within one year
Cash per employee£6,987Cash ÷ average employees
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets above zeroNet assets £659 at 31 December 2024
- Net assets down 25% or more on the prior period-99.8% vs prior period
- Cash at bank of £50,000 or moreCash £125,759
- Three or more accounting periods on record3 periods on record
- Incorporated five or more years agoIncorporated 6 April 2000
- Accounts past their due dateDue 30 September 2026
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Confirmation statement duein 174 days
- Next accounts due28 days overdue
- Accounts period endNet assets £659 · small accounts
- Accounts period endNet assets £361k · small accounts
- Accounts period end
- Incorporated
08
Similar companies in Surrey
- PROTEUS RESEARCH LTD.Horsham · inc. Aug 2000
- PURE PRICING LIMITEDHaywards Heath · inc. Sept 2000
- DEEP BLUE RESEARCH LIMITEDWoking · inc. Dec 2000
- MAINSTREAM MARKETING UK LTD.Guildford · inc. Jun 1999
- UP AND DOWN LIMITEDGuildford · inc. May 1999
- DATA MATTERS UK LTD.Redhill · inc. Apr 2003
All companies incorporated on 6 April 2000 · in Apr 2000.
09
Reminders for SPORTING INSIGHTS LIMITED
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.