£345k
+74%vs Apr 2024Active07580462Private limited companyBournemouth
CHOOSE WISELY LIMITED
Significant control: Ratio Ltd (75–100%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
Watch this company
Get an email when Companies House records a change for Choose Wisely Limited: status, filings, accounts, officers or owners. Free.
Not live yet: alerts start by 15 December 2026. We store your email and this company number only, for these alerts. If alerts don’t launch, we tell you and delete your address. Privacy
Coming soon · product and service lists
What does Choose Wisely Limited sell?
Registered activity: Business and domestic software development (SIC 62012). We’re building product and service lists for UK companies. Get this one when it’s ready.
One email, only about this. If we don’t launch within 60 days we’ll tell you. Privacy
01
Summary
CHOOSE WISELY LIMITED is an active private limited company (company number 07580462) incorporated on 28 March 2011, registered in Bournemouth. Its registered activity is business and domestic software development (SIC 62012). Latest small accounts cover the period ending 30 April 2025, showing net assets of £345k and cash of £212k, with 2 employees on average. Net assets rose 74% on the prior period (£198k).
Peer position · net assets
By net assets it sits in the top quarter of 6,222 comparable companies in Other (median £1,000, upper quartile £28k).
02
Ownership and control
- Ratio Ltd
- owns 75–100% of shares
- holds 75–100% of voting rights
- Mr Marc John Biles
- owns 75–100% of shares
- holds 75–100% of voting rights
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 28 March 201115 yrs ago
- Next accounts due
- 30 January 2027in 97 days
- Confirmation statement due
- 11 April 2027in 168 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 62012
- Business and domestic software development
- SIC 64999
- Financial intermediation not elsewhere classified
- Accounts type
- Total Exemption Full
- Size band
- MicroCompanies Act thresholds
05
Financials
£212k
+269%vs Apr 2024Not reported
2
No changevs Apr 2024| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 30 April 2025 | £345k | £212k | £592k | — | — | — | 2 |
| 30 April 2024 | £198k | £57k | £506k | — | — | — | 2 |
Cash per employee£106kCash ÷ average employees
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets above zeroNet assets £345,251 at 30 April 2025
- Net assets up 10% or more on the prior period+74.0% vs prior period
- Cash at bank of £50,000 or moreCash £211,894
- Incorporated five or more years agoIncorporated 28 March 2011
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Confirmation statement duein 168 days
- Next accounts duein 97 days
- Accounts period endNet assets £345k · small accounts
- Accounts period endNet assets £198k · small accounts
- Incorporated
08
Similar companies in the UK
- UNTELLECT LTDIpswich · inc. Mar 2011
- OBJECTABLE LTDPoole · inc. Mar 2011
- INFORMATION CATALYST FOR ENTERPRISE LTDRhyl · inc. Mar 2011
- MARSON SUPPORT SERVICES LIMITEDCongleton · inc. Mar 2011
- JABU DESIGNS LIMITEDBury St. Edmunds · inc. Mar 2011
- STATION10 LIMITEDBerkhamsted · inc. Mar 2011
All companies incorporated on 28 March 2011 · in Mar 2011.
09
Reminders for CHOOSE WISELY LIMITED
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.