−£33k
vs Jul 2024Active11486341Private limited companyLondon
STRAIGHT FORWARD RETAIL LTD
Significant control: Reihaneh Kokabzadeh (75–100%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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What does Straight Forward Retail Ltd sell?
Registered activity: Manufacture of perfumes and toilet preparations (SIC 20420). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
STRAIGHT FORWARD RETAIL LTD is an active private limited company (company number 11486341) incorporated on 26 July 2018, registered in London. Its registered activity is manufacture of perfumes and toilet preparations (SIC 20420). Latest micro accounts cover the period ending 31 July 2025, showing net assets of −£33k, with 0 employees on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 1028% on the prior period (−£2,945).
Peer position · net assets
By net assets it sits in the bottom quarter of 325 comparable companies in London (median £100, upper quartile £7,261).
02
Ownership and control
- Ms Reihaneh Kokabzadeh
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Mrs Ionela Chiriceanu
- owns 75–100% of shares
- holds 25–50% of voting rights
- can appoint or remove directors
- Mr Shadi Mirkhan
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Miss Mahdieh Mousavi Hesari
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Ms Seyeon Kim
- owns 25–50% of shares
- holds 25–50% of voting rights
- can appoint or remove directors
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 26 July 20188 yrs ago
- Next accounts due
- 30 April 2027in 188 days
- Confirmation statement due
- 9 August 2027in 289 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 20420
- Manufacture of perfumes and toilet preparations
- SIC 96020
- Hairdressing and other beauty treatment
- Accounts type
- Micro Entity
- Size band
- MicroCompanies Act thresholds
05
Financials
Not reported
Not disclosed
0
−100%vs Jul 2024| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 July 2025 | −£33k | — | — | £22k | — | — | 0 |
| 31 July 2024 | −£2,945 | — | — | £40k | — | — | 4 |
Current ratio0.11Current assets ÷ creditors within one year
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing; micro-entity accounts contain no profit and loss account.
06
Filing and accounts signals
- Net assets below zeroNet assets £-33,223 at 31 July 2025
- Net assets down 25% or more on the prior period-1028.1% vs prior period
- Current assets below creditors within one yearCurrent ratio 0.11
- Incorporated five or more years agoIncorporated 26 July 2018
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Confirmation statement duein 289 days
- Next accounts duein 188 days
- Accounts period endNet liabilities £33k · micro accounts
- Accounts period endNet liabilities £2,945 · micro accounts
- Incorporated
08
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- PLATINUM PEAK LTDLondon · inc. Aug 2018
- EDENISTE LIMITEDLondon · inc. Jun 2018
- PRECIOUS CLOTHING & BEAUTY LTDLondon · inc. Jun 2018
All companies incorporated on 26 July 2018 · in Jul 2018.
09
Reminders for STRAIGHT FORWARD RETAIL LTD
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