Active05466603Private limited companyLondon

DIRECT DIALS LIMITED

Significant control: Yusuf Ebrahim (75–100%), Aniza Ebrahim (25–50%)

Companies HouseCompanies House

From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms

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What does Direct Dials Limited sell?

Registered activity: Wholesale of clothing and footwear (SIC 46420). We’re building product and service lists for UK companies. Get this one when it’s ready.

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01

Summary

Generated from filed data · no estimates

DIRECT DIALS LIMITED is an active private limited company (company number 05466603) incorporated on 28 May 2005, registered in London. Its registered activity is wholesale of clothing and footwear (SIC 46420). Latest micro accounts cover the period ending 31 August 2025, showing net assets of −£98k, with 0 employees on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets fell 167% on the prior period (£145k). Across the last 3 periods on record the net-asset trend is volatile.

Peer position · net assets

By net assets it sits in the bottom quarter of 1,821 comparable companies in London (median £150, upper quartile £19k).

02

Ownership and control

2 active
  • Mr Yusuf Ebrahim
    Individual · since 1 May 2017
    • owns 75–100% of shares
  • Mrs Aniza Ebrahim
    Individual · since 31 January 2024
    • owns 25–50% of shares

Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.

03

Key dates

Incorporated
28 May 200521 yrs ago
Next accounts due
31 May 2027in 220 days
Confirmation statement due
11 June 2027in 231 days

Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.

04

Activity

SIC 46420
Wholesale of clothing and footwear
SIC 47710
Retail sale of clothing in specialised stores
Accounts type
Micro Entity
Size band
MicroCompanies Act thresholds
05

Financials

3 periods on record · latest ending 31 August 2025
Net assets
−£98k
−167%vs Aug 2024
Cash at bank
Not reported
Turnover
Not disclosed
Employees
0
vs Aug 2024
Net assets
−£98k
Filed accounts by period, newest first
Period endNet assetsCashDebtorsCreditors <1yTurnoverProfitEmployees
31 August 2025−£98k——£318k——0
31 August 2024£145k——£320k——0
31 August 2023£136k——£216k——0
Current ratio0.77Current assets ÷ creditors within one year

Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing; micro-entity accounts contain no profit and loss account.

06

Filing and accounts signals

Facts from the register · no rating
  • Net assets below zeroNet assets £-98,035 at 31 August 2025
  • Net assets down 25% or more on the prior period-167.4% vs prior period
  • Current assets below creditors within one yearCurrent ratio 0.77
  • Three or more accounting periods on record3 periods on record
  • Incorporated five or more years agoIncorporated 28 May 2005

Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.

07

Timeline

Newest first
  1. Confirmation statement duein 231 days
  2. Next accounts duein 220 days
  3. Accounts period endNet liabilities £98k · micro accounts
  4. Accounts period endNet assets £145k · micro accounts
  5. Accounts period endNet assets £136k · micro accounts
  6. Incorporated
08

Similar companies in London

Same activity (wholesale of clothing and footwear), closest in incorporation date
09

Reminders for DIRECT DIALS LIMITED

Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.

Source: Companies House register, snapshot 2026-08-31; accounts from the Companies House accounts data product. Open Government Licence v3.0. View on Companies House. Methodology · About · Markdown.