£63k
+625010%vs Oct 2024From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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What does W Choice Ltd sell?
Registered activity: Other service activities n.e.c. (SIC 96090). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
W CHOICE LTD is an active private limited company (company number 12284760) incorporated on 28 October 2019, registered in London. Its registered activity is other service activities n.e.c. (SIC 96090). Latest abridged accounts cover the period ending 31 October 2025, showing net assets of £63k and cash of £143k, with 1 employee on average. As abridged accounts, no profit and loss account is filed, so turnover and profit are not public. Net assets rose 625010% on the prior period (£10).
Peer position · net assets
By net assets it sits in the top quarter of 16,551 comparable companies in London (median £861, upper quartile £23k).
02
Ownership and control
- Mr Sharif Morad
- owns 75–100% of shares
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 28 October 20196 yrs ago
- Next accounts due
- 31 July 2027in 281 days
- Confirmation statement due
- 11 November 2026in 19 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 96090
- Other service activities n.e.c.
- Accounts type
- Unaudited Abridged
- Size band
- MicroCompanies Act thresholds
05
Financials
£143k
+75%vs Oct 2024Not disclosed
1
No changevs Oct 2024| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 October 2025 | £63k | £143k | — | £142k | — | — | 1 |
| 31 October 2024 | £10 | £82k | £36k | £111k | — | — | 1 |
Current ratio1.86Current assets ÷ creditors within one year
Cash per employee£143kCash ÷ average employees
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets above zeroNet assets £62,511 at 31 October 2025
- Net assets up 10% or more on the prior period+625010.0% vs prior period
- Current assets at least 1.5× creditors within one yearCurrent ratio 1.86
- Cash at bank of £50,000 or moreCash £142,618
- Incorporated five or more years agoIncorporated 28 October 2019
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Next accounts duein 281 days
- Confirmation statement duein 19 days
- Accounts period endNet assets £63k · abridged accounts
- Accounts period endNet assets £10 · abridged accounts
- Incorporated
08
Similar companies in London
- SALTIRE STUDIOS LIMITEDLondon · inc. Oct 2019
- PERFECT BUILDING MANAGEMENT LTDLondon · inc. Oct 2019
- HAMILTON RIGG LIMITEDLondon · inc. Oct 2019
- CANDOI CONSTRUCTION LTDLondon · inc. Oct 2019
- SOHO AND FINCH LTDLondon · inc. Oct 2019
- MITH DIGITAL LTDLondon · inc. Oct 2019
All companies incorporated on 28 October 2019 · in Oct 2019.
09
Reminders for W CHOICE LTD
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.