−£230k
−1059%vs May 2024Active12982319Private limited companyCardiff
SEND DM LIMITED
Significant control: Pinnacle Technologies Group Limited (75–100%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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Registered activity: Other business support service activities n.e.c. (SIC 82990). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
SEND DM LIMITED is an active private limited company (company number 12982319) incorporated on 29 October 2020, registered in Cardiff. Its registered activity is other business support service activities n.e.c. (SIC 82990). Latest small accounts cover the period ending 31 May 2025, showing net assets of −£230k and cash of £73k, with 11 employees on average. Net assets fell 1059% on the prior period (£24k). Across the last 3 periods on record the net-asset trend is volatile.
Peer position · net assets
By net assets it sits in the bottom quarter of 1,682 comparable companies in Cardiff (median £1,000, upper quartile £30k).
02
Ownership and control
- Pinnacle Technologies Group Limited
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Baker Goodchild (Holdings) Limited
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
- Ethos Group Holdings Ltd
- holds 75–100% of voting rights
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 29 October 20205 yrs ago
- Next accounts due
- 28 February 2027in 128 days
- Confirmation statement due
- 12 November 2026in 20 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 82990
- Other business support service activities n.e.c.
- Accounts type
- Small
- Size band
- MicroCompanies Act thresholds
05
Financials
£73k
+159%vs May 2024Not reported
11
+10%vs May 2024| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 May 2025 | −£230k | £73k | — | £825k | — | — | 11 |
| 31 May 2024 | £24k | £28k | — | £499k | — | — | 10 |
| 31 December 2022 | −£301 | £9,483 | — | £210k | — | — | 8 |
Current ratio0.68Current assets ÷ creditors within one year
Cash per employee£6,603Cash ÷ average employees
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets below zeroNet assets £-230,083 at 31 May 2025
- Net assets down 25% or more on the prior period-1058.6% vs prior period
- Current assets below creditors within one yearCurrent ratio 0.68
- Cash at bank of £50,000 or moreCash £72,630
- Three or more accounting periods on record3 periods on record
- Incorporated five or more years agoIncorporated 29 October 2020
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Next accounts duein 128 days
- Confirmation statement duein 20 days
- Accounts period endNet liabilities £230k · small accounts
- Accounts period endNet assets £24k · small accounts
- Accounts period endNet liabilities £301 · small accounts
- Incorporated
08
Similar companies in Cardiff
- HAGEIZA INTERNATIONAL HOLDINGS LTDCardiff · inc. Oct 2020
- AYAR LEARNING UK LTDCardiff · inc. Oct 2020
- POLORO RECRUITERS LTDCardiff · inc. Oct 2020
- XIN NA ELECTRONIC COMMERCE CO., LTDCardiff · inc. Nov 2020
- RPS CONSULT LTDCardiff · inc. Nov 2020
- CELTICA STUDIO LTDNewport · inc. Nov 2020
All companies incorporated on 29 October 2020 · in Oct 2020.
09
Reminders for SEND DM LIMITED
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.