DEMAND AI (UK) LTD
Significant control: Michael John Thomas Whife (50–75%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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What does Demand AI (UK) Ltd sell?
Registered activity: Management consultancy activities other than financial management (SIC 70229). We’re building product and service lists for UK companies. Get this one when it’s ready.
Summary
DEMAND AI (UK) LTD is an active private limited company (company number 15759907) incorporated on 4 June 2024, registered in Cambridge. Its registered activity is management consultancy activities other than financial management (SIC 70229). Latest micro accounts cover the period ending 31 December 2024, showing net assets of −£54k, with 4 employees on average. As micro-entity accounts, no profit and loss account is filed, so turnover and profit are not public.
By net assets it sits in the bottom quarter of 1,161 comparable companies in Cambridge (median £5,792, upper quartile £41k).
Ownership and control
- Mr Michael John Thomas Whife
- holds 50–75% of voting rights
- can appoint or remove directors
- Mr Harmanpreet Singh Jaspaul
- owns 25–50% of shares
- holds 25–50% of voting rights
- can appoint or remove directors
- Mr Charlie Lyndon James Whife
- owns 25–50% of shares
- holds 25–50% of voting rights
- can appoint or remove directors
- Mr Matthew David Croft
- owns 75–100% of shares
- holds 75–100% of voting rights
- can appoint or remove directors
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
Key dates
- Incorporated
- 4 June 20242 yrs ago
- Next accounts due
- 30 September 202626 days overdue
- Confirmation statement due
- 18 June 2027in 235 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
Activity
- SIC 70229
- Management consultancy activities other than financial management
- Accounts type
- Micro Entity
- Size band
- MicroCompanies Act thresholds
Financials
| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 December 2024 | −£54k | — | — | — | — | — | 4 |
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing; micro-entity accounts contain no profit and loss account.
Filing and accounts signals
- Net assets below zeroNet assets £-54,247 at 31 December 2024
- Incorporated two to five years agoIncorporated 4 June 2024
- Accounts past their due dateDue 30 September 2026
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
Timeline
- Confirmation statement duein 235 days
- Next accounts due26 days overdue
- Accounts period endNet liabilities £54k · micro accounts
- Incorporated
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All companies incorporated on 4 June 2024 · in Jun 2024.
Reminders for DEMAND AI (UK) LTD
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.