£50
No changevs Dec 2023Active12367749Private limited companyCardiff
PURE ADVISORY GROUP LTD
Significant control: Benjamin Daniel Lloyd (25–50%), Gareth Vaughan Morgan (25–50%)
From public filings as at 31 Aug 2026; may contain errors or be out of date. Verify at Companies House · Terms
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What does Pure Advisory Group Ltd sell?
Registered activity: Activities of mortgage finance companies (SIC 64922). We’re building product and service lists for UK companies. Get this one when it’s ready.
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01
Summary
PURE ADVISORY GROUP LTD is an active private limited company (company number 12367749) incorporated on 17 December 2019, registered in Cardiff. Its registered activity is activities of mortgage finance companies (SIC 64922). Latest small accounts cover the period ending 31 December 2024, showing net assets of £50, with 2 employees on average. Net assets were unchanged on the prior period.
Peer position · net assets
By net assets it sits in the lower half of 100 comparable companies in Cardiff (median £2,778, upper quartile £30k).
02
Ownership and control
- Mr Benjamin Daniel Lloyd
- owns 25–50% of shares
- holds 25–50% of voting rights
- Mr Gareth Vaughan Morgan
- owns 25–50% of shares
- holds 25–50% of voting rights
Persons with significant control hold 25% or more of shares or voting rights. Smaller shareholdings are only listed in confirmation-statement documents. Directors and secretaries: see the officers list at Companies House.
03
Key dates
- Incorporated
- 17 December 20196 yrs ago
- Next accounts due
- 30 September 202626 days overdue
- Confirmation statement due
- 31 December 2026in 66 days
Due dates are expected from Companies House filing rules; confirm on the official register before relying on them.
04
Activity
- SIC 64922
- Activities of mortgage finance companies
- Accounts type
- Total Exemption Full
- Size band
- MicroCompanies Act thresholds
05
Financials
Not reported
Not reported
2
No changevs Dec 2023| Period end | Net assets | Cash | Debtors | Creditors <1y | Turnover | Profit | Employees |
|---|---|---|---|---|---|---|---|
| 31 December 2024 | £50 | — | — | — | — | — | 2 |
| 31 December 2023 | £50 | — | — | — | — | — | 2 |
Figures as filed in iXBRL accounts at Companies House. "—" means the line was not reported in that filing.
06
Filing and accounts signals
- Net assets above zeroNet assets £50 at 31 December 2024
- Incorporated five or more years agoIncorporated 17 December 2019
- Accounts past their due dateDue 30 September 2026
Neutral facts read from the register and filed accounts, each with its evidence. They are not a rating, a prediction or advice, and may be incomplete or out of date. How each signal is derived.
07
Timeline
- Confirmation statement duein 66 days
- Next accounts due26 days overdue
- Accounts period endNet assets £50 · small accounts
- Accounts period endNet assets £50 · small accounts
- Incorporated
08
Similar companies in Cardiff
- PURE STRUCTURED FINANCE LTDCardiff · inc. Dec 2019
- PURE PROPERTY FINANCE LIMITEDCardiff · inc. Dec 2019
- GOBEAR LOANS LTDCardiff · inc. Dec 2019
- AR MORTGAGE SOLUTIONS LTDCwmbran · inc. Nov 2019
- CLIFDEN MORTGAGE ADVISERS LIMITEDPenarth · inc. Jan 2020
- ETHOS FINANCIAL MANAGEMENT LTDNewport · inc. Nov 2019
All companies incorporated on 17 December 2019 · in Dec 2019.
09
Reminders for PURE ADVISORY GROUP LTD
Get an email before each filing deadline — accounts and confirmation statement — so nothing is late.